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Crowdfunding · NL

Start a fundraiser for a good cause or someone in need

To start a fundraiser on DonoLink, create a campaign that explains who you’re raising money for, what it’s needed for and until when. Share the link with people around you and post updates. Every donation comes through, even if the goal isn’t fully reached.

When a fundraiser makes sense

Sometimes something happens that makes people want to help: a fire next door, medical costs that aren’t covered, a family struggling to make ends meet after an accident. Or you want to take action for a charity yourself, with a sponsored run, a birthday where you ask for donations instead of presents or a challenge like a long-distance bike ride. A fundraiser brings all that goodwill together in one place, so nobody has to work out how they can help.

Use it to raise money, not to sell something. A donation on DonoLink is a gift with nothing in return.

Trust decides how many people give

People donate when they trust the money will end up in the right place. So explain who you are, how you know the person or cause, how you arrived at your goal and what you’ll do if more or less comes in. Add a photo or a short video and be specific: ‘€2,400 for an adapted bike’ says more than ‘support Sanne’.

Post updates when something changes: a quote that came in, the purchase itself, a thank-you from the person you’re raising money for. The supporters’ wall shows everyone who has already helped, and you decide whether amounts are visible.

Read next: How to write a fundraiser story: examples and tips

Raising money for a registered charity

If you’re fundraising for an existing organisation, talk to them first. Many charities are happy to help and will tell you how they’d like to receive the money. On DonoLink the money goes to the account of whoever manages the campaign. Say in your story that you’ll pass it on, and post an update once you have.

Mind the tax side: a gift to your personal campaign is not a gift to a recognised charity, even if you pass the money on later. In Belgium, for example, a gift only counts towards the tax reduction if it is made personally to a recognised institution and is not the proceeds of a collective fundraiser.

Keep your fundraiser alive

  • Start with the people who know you best; the first donations win over new people.
  • Share the link when there’s news, not ten times a day.
  • Put the QR code on a poster at the bakery, the school or the community centre.
  • Thank people personally and with an update whenever you reach a milestone.

What goes into your campaign

A DonoLink campaign is a page of its own with a title, a one-line summary of what it’s about, a goal and an end date. At the top you add a cover photo or a YouTube video, followed by your story and a gallery of up to six photos. You pick an accent colour and the amounts you suggest to donors. Visitors can see at a glance how much has been raised, what share of the goal that is, how many people have chipped in and how many days are left.

Along the way you post updates with a title, text and an optional photo, so everyone can see what the money is doing. The supporters’ wall shows who donated, by name or as ‘Anonymous’, together with their message. You decide whether amounts are shown and whether anonymous donations are allowed. You can share your campaign on WhatsApp, with a link to copy or with a QR code for a poster or flyer. All your campaigns sit together on your profile page.

Keep-it-all: every donation reaches you

With DonoLink, every successful donation comes through, even if you don’t reach your goal. After the end date the campaign closes to new donations, but the page stays online so everyone can look back at what you achieved together. Payouts go through your own connected Stripe account; Stripe asks you to verify your identity.

This is always donation crowdfunding. Donors don’t get a return, shares or a loan repayment, and there are no rewards or perks. People who give are simply backing your cause.

Linky helps you get started

When you sign up, Linky, DonoLink’s mascot, asks what you want to do and who you’re raising money for. Then you set up your first campaign together with a title, a goal and an end date. During the campaign Linky gives you a shout at milestones, such as your first donation or reaching half your goal, and a gentle nudge if you haven’t posted an update for a week. That makes crowdfunding easy, even if you’ve never run a fundraiser before.

Payments and fees in your country

If you run your campaign in the Netherlands, use donolink.nl. Your donors pay with iDEAL and, depending on the methods you switch on, by card, Apple Pay or Google Pay. DonoLink keeps 3.5% of each donation and Stripe charges €0.29 per iDEAL payment on top. From a €25 iDEAL donation you keep about €23.83. There is no subscription, and DonoLink never asks your donors for a tip.

Frequently asked questions

Can I raise money for someone else?

Yes. Explain in your story who the money is for and how it will reach them. Payouts go to the Stripe account of whoever manages the campaign; post an update to show the money has been passed on.

Do I have to pay tax on a fundraiser?

That depends on your country and on who gives. In the Netherlands, money you receive without giving anything in return falls under gift tax, with an exemption of €2,769 per donor per year in 2026. Belgium, France and Spain have different rules; our article on crowdfunding and tax sets them out.

What if I raise more than I need?

Say in your story up front what you’ll do with any surplus, such as passing it on to a charity or saving it for a follow-up. That way donors know where they stand.

Can people donate anonymously?

Yes, if you allow it in your campaign. The supporters’ wall then shows ‘Anonymous’ instead of a name.

How much does crowdfunding with DonoLink cost?

Creating an account and a campaign is free. DonoLink keeps 3.5% of each donation. Stripe also charges transaction fees that depend on the payment method; the details for your country are on this page. There is no subscription, and DonoLink never asks your donors for a tip.

Do I get the money if I don’t reach my goal?

Yes. Every successful donation comes through, whether or not you hit your goal. After the end date no more donations can be made and the page stays visible.

Can I offer rewards or a return?

No. DonoLink is for donation crowdfunding only: no rewards, no pre-orders and no returns. Donors give voluntarily, without getting anything in return.

Do donors need an account?

No. They open your campaign link, choose an amount and pay. They can leave a name and message for the supporters’ wall, or donate anonymously if you allow it.

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